This time of year, the Lakewood neighbors of Rafael Luna and his wife, Cindy Benavides, rarely catch a glimpse of them working in the yard or having coffee on the patio. If it’s October, they’re at the State Fair of Texas.

Rafael and Cindy own CR Strategic Events, a special events planning company which puts on Mundo Latino. The celebration of cultures, in its 17th year, draws almost 100,000 people and features food, music, dance and educational programs from artists and organizations from around the Latin world. Mexico, Spain, Central America and South America are represented, along with Hispanics from the United States.

Each year the theme is different, and this year the focus is “Silver: Mexico’s Most Precious Mineral.” The exhibit is held in the Women’s Museum, 3800 Parry Avenue.

Strategic Events also hosts other events, including Latino Bridal and Quinceanera Expos, Festival Latino at Six Flags over Texas and a Family Fiesta Health Fair at Mi Escuelita Preschool. Strategic Events’ offices are located on Greenville Avenue near the Shops at Park Lane.


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