Lakewood Brewing Company announced it is teaming up with Andrews Distributing in order to take the next step towards expanding its reach and brand.
Andrews holds a 76 percent North Texas market share in the Specialty and Craft category, including brands like Shiner Bock, Blue Moon, Samuel Adams and Fort Worth-based Rahr & Son’s Brewing Company.
Lakewood is the first craft brewery Andrews has partnered with. Beginning this month, Andrews will distribute the full portfolio of Lakewood beers to retailers around Dallas-Fort Worth.
“Craft beers are a huge part of the explosive growth in the beer industry, and it’s a business driver for us,” says Mike McGuire, the president of Andrews Distributing Company.
“Our unique approach helps breweries such as Lakewood grow by providing immediate marketing expertise and distribution to retailers and restaurants so they can spend their time perfecting brews. This industry is growing at a stunning pace; we help both sides understand each other to match beers to the right audiences and customers. We also help retailers makes sense of the craft industry and connect them with the right breweries and selections.”
Wim Bens, founder and president of Lakewood Brewing Company, also expressed excitement about the partnership, pointing out that both Lakewood Brewing and Andrews are family-owned businesses “with an unwavering dedication to quality and customer service.”
“Their expertise in brand building and distribution will allow us to focus on filling the ever-increasing demand for the beer we love to make,” he says.
For more about Lakewood Brewing Co., watch the video below or visit their website. Learn more about Andrews Distributing on their website.
