Photo credit to Vidorra (Dallas).
Vidorra, a Mexican restaurant brand brought by the team at Milkshake Concepts, is expanding to further locations in Texas and its first out-of-state venue.
In 2018, the first Vidorra opened in Deep Ellum. Since then, the restaurant group has launched two more locations in the DFW area including Addison and Grand Prairie. The next location is slated to open in Rockwall in the fall of 2024, with Grapevine to follow soon after. By 2026, Vidorra will have 10 locations, including one in Nashville.
“While there is nothing novel about opening a restaurant in Texas that serves queso, fajitas, and margaritas, Vidorra was created to serve all of that and more in the most experiential way possible,” said Imran Sheikh, CEO & Founder of Milkshake Concepts. “From the decor – much of which is sourced in Jalisco – to the music and the flavors, it’s vibrant, it’s real and it’s always a good time.”
“Vidorra,” which in Spanish translates to “the good life,” is known for its authentic Mexican dishes with an upscale, modern twist including its famous queso blanco served in a 400-degree molcajete bowl and its margaritas.
“I am proud of every single one of our concepts, but Vidorra holds a special place in my heart,” Sheikh said. “I’m eager for us to expand into new areas because our fans have embraced what we’re doing with such enthusiasm. That inspires me to want to share the Vidorra experience with even more communities.”
Happy Hour at Vidorra runs Monday through Friday from 3 to 6 p.m., featuring half-off select appetizers, $4 select beers, $5 select wines, $6 Vidorritas (rocks or frozen) and two street tacos for $8.
The restaurant also offers live music from Latin DJs playing salsa, bachata and merengue from Thursday through Saturday.
