Have at it. Tell me what I’m missing because I’m sitting at home this morning typing this instead of running through a shopping mall or strip center looking for holiday shopping extravaganzas. But, really — Pep Boys with Black Friday specials? How many of are us going to give car batteries for the holidays?
A few observations, based on what I picked up during my reporting for this post:
· Black Friday started yesterday for an increasing number of retailers, including big names like Gap. How desperate must they be to open on Thanksgiving? And Black Friday-style discounting? That has been going on, in some form, for the last week or so, which is also a new development.
· Thanks to the recession, this year’s shopping season will be make or break for many retailers. I was told. It’s not about turning a profit, but about generating enough cash so they can pay the bills and stay in business in 2010.
· One reason why I don’t understand Black Friday, I was told, by experts and parrents, is that I don’t have kids. Since I don’t have anyone to buy a Wii for, I don’t see why I need to get up early to buy one.
· And it’s not about getting up early. It’s about not going to sleep. I talked to a bunch of people who are out at the stores this morning, and most of them told me thy stayed up last night to be in line at 4 a.m. Though one noted that as much as she loved her kids, she didn’t want to run the Walmart gauntlet again. "That was dangerous last year," she said.
Click to sign up for the Advocate's weekly news digest and be the first to know what’s happening in Lakewood/East Dallas.