We’ve seen the massive sign for months outside the storefront in NorthPark Center, but the coveted fashion store H&M is finally set to open at noon Aug. 18 next to Urban Outfitters. In our February issue, editor Keri Mitchell wrote about the possibility of the store expanding to our neighborhood. Shortly thereafter, it did.

H&M is known for offering low-cost high fashion with blazers under $40 and pants under $30. They serve all departments – women, men, children, newborns and accessories.

On opening day, the first 500 shoppers in line will receive an “Access to Fashion Pass” valued at $10-$500, plus other in-store giveaways. One winner will get to be the first customer in the door, receiving a personal style consultation.

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